How Distributors Can Innovate the Physical Store
The Details
Date: January 12, 2021
Time: 9am PT/Noon ET
Can't make it? Register anyway, and we'll send you the link to watch after.
About this event
Can distributors give customers new reasons to visit physical stores? Mark Dancer thinks so. Dancer joins our hosts Ian Heller and Jonathan Bein on Jan. 12 at 12 ET to share how he thinks B2B innovators can reimagine physical stores and other real-world spaces to create new value for customers and open a new front in the war against disruptors.
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Thank you to our sponsors:
About our guest:
CEO, Network for Business Innovation
Mark Dancer founded the Network for Business Innovation to drive awareness, advocacy and excellence for B2B innovation, and to enable an exchange of ideas between leaders on business transformation, technology adoption, social impact and community engagement. For more than 30 years, Mark has worked with leading companies to achieve go-to-market excellence across a wide range of industries in developed and emerging markets.
About our hosts:
Founder & Senior Partner
Ian Heller is Founder & Senior Partner at Distribution Strategy Group, and has more than 30 years of experience executing marketing and e-business strategy in the wholesale distribution industry. He has written and spoken extensively on the impact of digital disruption on distributors.
Managing Partner
Jonathan Bein, Ph.D. has worked with many distributors to make their marketing a profit center. He has developed and applied analytic approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing, and channel strategy for distributors.
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