DSG & KYKLO logos with hand interacting with icons representing customer satisfaction

The Manufacturer
Omnichannel Index:

7 Critical Success Factors to Build a Great Customer Experience Online

Providing a great customer experience (CX) on your website is the cost of being in the game today, whether your top goal is a shopping or a transaction site -- or both. In this whitepaper, we dive into the components that drive CX, show you how many manufacturers are in the good-to-great rating, and provide examples of what a great CX looks like.

Thank you to our partner:

KYKLO - Digitize. Modernize. Maximize.

About the Authors

Dean Mueller


Dean has more than 30 years experience in sales and marketing, including several senior-level positions in marketing and technology leadership, in both public and private equity organizations. Using market research, Dean has a deep understanding of distributor customer needs.