State of eCommerce in Distribution, Part 2:
Your Playbook for 2021 and Beyond
(Originally aired: February 24, 2021)
Distribution Strategy Group’s 2021 State of eCommerce in Distribution research revealed that adoption rates have soared over the past year, in part driven by shifts in buying behaviors due to the pandemic.
In this webinar, Part 2 in a series, Distribution Strategy Group’s experts provide a playbook on what to do in response to our survey data in 2021 and beyond.
| Watch on-demand now |
Thank you to our sponsors:
Speakers
Dean Mueller
Partner
Dean has more than 30 years experience in sales and marketing, including several senior-level positions in marketing and technology leadership, in both public and private equity organizations. Using market research, Dean has a deep understanding of distributor customer needs.
Jonathan Bein,
Ph.D.
Managing Partner
Jonathan Bein, Ph.D. has worked with many distributors to make their marketing a profit center. He has developed and applied analytic approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing, and channel strategy for distributors.