Distribution Strategy Group Webinar

State of eCommerce in Distribution, Part 2:
Your Playbook for 2021 and Beyond
February 24, 9 PT / Noon ET

Distribution Strategy Group’s 2021 State of eCommerce in Distribution research revealed that adoption rates have soared over the past year, in part driven by shifts in buying behaviors due to the pandemic.

Demand for digital shopping and buying is unlikely to return to pre-COVID levels, so distributors must take steps to implement the right solution as part of an omnichannel strategy. They must also have a roadmap for leveraging that platform for success to meet their customers’ expectations.

In this webinar, Part 2 in a series, Distribution Strategy Group’s experts will provide a playbook on what to do in response to our survey data in 2021 and beyond.

Thank you to our sponsors:


Speakers

Dean Mueller

Partner

Dean has more than 30 years experience in sales and marketing, including several senior-level positions in marketing and technology leadership, in both public and private equity organizations. Using market research, Dean has a deep understanding of distributor customer needs.

 

Jonathan Bein,
Ph.D.

Managing Partner

Jonathan Bein, Ph.D. has worked with many distributors to make their marketing a profit center. He has developed and applied analytic approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing, and channel strategy for distributors.