Distributors need to develop strategies for broadening the assortments they offer customers beyond what they stock. The old days of a website = one company’s inventory are fading.
But the choices aren’t as simple as whether to sell on existing marketplaces or build your own. There are options in between – including drop-shipping from your suppliers to creating partnerships with distributors selling adjacent products and more.
In this free report, Ian Heller and Jonathan Bein set out a model for thinking about marketplace strategies in ways you’ve probably never considered. They describe a variety of options you should consider to expand your offering so you aren’t stuck in the past as websites that sell just one company’s goods fall out of favor.
Download now to hear how distributors can compete in a landscape where marketplaces are quickly taking share.