Distribution Strategy Group

Free Download:
Best Practices in Building an Omnichannel Experience

Best-in-class distributors can deliver the omnichannel shopping and buying experience that customers have come to expect. This means providing seamless customer experiences no matter where their customers shop and buy.

In this whitepaper, you'll get best practices in omnichannel and what it means for various distributor business models, including sales and branch-driven, distribution center-based and pure digital.

Download now to learn how to:

  • Harmonize customer experiences across channels
  • Define omnichannel capability requirements by channel
  • Integrate data and customer touchpoints to build new capabilities
  • Use customer interaction and account data to provide superior insights to the distributor and provide greater relevance to buyers

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Thank you to our sponsors:

sponsor logos: Oracle/NetSuite, Optimizely, Conexiom

About the Author:

Dean Mueller


Dean has more than 30 years of experience in sales and marketing, including several senior-level positions in marketing and technology leadership, in both public and private equity organizations. Using market research, Dean has a deep understanding of distributor customer needs.