2023 State of Distribution Technology 

Mar. 1, 2023, 9PT/12ET

In addition to mapping your customers’ journeys so you can understand their current and future needs, you have to define technical requirements carefully. Then you have to find the right partners to meet your strategic goals. And the number of technology solutions required today to be competitive is enough to make your head spin – ERP, CRM, eCommerce, Analytics, Pricing, Business Intelligence, WMS, EDI, AI – the list goes on and on.  

Learn how other distributors have managed these challenges on March 1 at 9 PT/12 ET, for our free, annual State of Distributor Technology webinar. Jonathan Bein, Ph.D., and Ian Heller present the results of our recent survey of distributors about their experiences with the technologies they use to run their businesses. They’ll also share recommendations you can act on right now to get a better return on your technology investment.  

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Thank you to our sponsors:



Dean Mueller

Partner, Distribution Strategy Group

Dean has more than 30 years experience in sales and marketing, including several senior-level positions in marketing and technology leadership, in both public and private equity organizations. Using market research, Dean has a deep understanding of distributor customer needs.


Jonathan Bein,

Managing Partner, Distribution Strategy Group

Jonathan Bein, Ph.D. has worked with many distributors to make their marketing a profit center. He has developed and applied analytic approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing, and channel strategy for distributors.